Marketplace: 🇺🇸 US
Updated: 2025-08-25

Silicone Baking Pastry Dough Mat - 28x20Inch Extra Large Cookie Bread Rolling Mats Sheet, Nonstick Kitchen Counter Kneading Board, Thick Reusable Pie Cookies Pizza Fondant Making Matt with Measurement

QUELLANCE Silicone Baking Mats B0F1SLYH15

Brand: QUELLANCE

ASIN: B0F1SLYH15

PASIN: B0F1SLYH15

Price: $8.99

Category: Home & Kitchen › Kitchen & Dining › Bakeware › Baking Tools & Accessories › Baking Mats
Amazon's Choice
4.7
201 global ratings
5star
85%
4star
11%
3star
2%
2star
0%
1star
2%

About this item

  • Premium Silicone Bakig Mat: Our kitchen baking mat is crafted with 100% food grade silicone. With 0.7mm thickness reinforced design (2x thicker than standard 0.3mm mats) can withstand daily kneading sourdough, rolling pizza dough, and shaping sticky fondant without warping or degradation
  • Perfect Size for All Baking Needs: This 20x28 inch(50x70 cm) large silicone kitchen pastry mat provides ample working surface for rolling dough, kneading bread, shaping cookies, and more. Ideal for bakers, chefs, and home cooks. 0.7mm Thick, it won’t rip or roll up at the edges
  • Non-Sticky Pastry Mat: The non-stick working surface don't need flour to prevent sticking, the dough will slide, turn and roll easily! It works for any food like cookies, pie dough, fondant, and many others! The non-slip bottom keeps the baking pastry mat staying in place on countertops well and won't slip and slide around
  • Easy to Clean & Store:Even burnt sugar and fat falls off on its on, you can dump the crumbs in the trash in a snap. Just rinse the silicone baking mat in warm soapy water to clean it or air drying will be enough. It is also microwave and dishwasher safe. After the mat is dried, simply fold or roll it up and easy to store
  • Multi-Purpose Kitchen Baking Mat: The flexible, nonstick, and reusable silicone mat can be used as a pastry rolling mat, oven baking mat, countertop mat, table mat, and craft mat. This thick baking mats is featured both inches and centimeters measurements are available on each side of the mat for the most precise measurements, which is a every practical design

AI Product Analysis

Core Selling Points

  • Reinforced & durable, 2x thicker than standard
    • Target Scenario & Pain Points: Consumers worry that ordinary baking mats wear out easily, curl at the edges, and have a short lifespan, impacting long-term use experience.
    • Value & Benefits: Provides stronger resistance to deformation and tearing, ensuring long-lasting durability, reducing replacement frequency, and enhancing perceived value.
    • Communication Strategy: The bullet points explicitly state '0.7mm thickness reinforced design (2x thicker than standard 0.3mm mats)'.
  • Extra-large size with precise measurement guides
    • Target Scenario & Pain Points: Small baking mats offer insufficient workspace; it's difficult to precisely gauge dough size when baking, affecting the final product.
    • Value & Benefits: Provides a spacious platform for various baking needs and assists users in achieving precision, improving success rates and a sense of professionalism.
    • Communication Strategy: The title and bullet points repeatedly emphasize '28x20Inch Extra Large'; bullet points mention 'both inches and centimeters measurements are available'.
  • Ultimate non-stick and non-slip experience
    • Target Scenario & Pain Points: Dough sticks to hands or the mat during kneading, or the baking mat slides on the countertop, affecting operational efficiency and cleanup difficulty.
    • Value & Benefits: Simplifies the kneading process, eliminating the need for extra anti-stick measures, ensuring smooth and stable operation, significantly boosting baking efficiency and user satisfaction.
    • Communication Strategy: Bullet points emphasize 'non-stick working surface don't need flour' and 'non-slip bottom keeps the baking pastry mat staying in place'.

Product Pros

  • Superior Thickness & Durability: 0.7mm reinforced design, twice the thickness of standard baking mats, significantly enhances resistance to deformation and tearing, offering durability that surpasses mainstream competitors.
  • Extra-Large Workspace: 28x20 inches provides ample space for kneading and baking, capable of handling large batches of dough, offering an advantage over smaller competitors.
  • Effective Non-Stick & Non-Slip: The surface handles sticky dough easily without needing extra flour; the bottom adheres firmly to countertops, ensuring stable operation without shifting, enhancing user experience.
  • Multifunctional Design: Serves as a kneading mat, oven liner, counter protector, and craft mat. Its versatility increases the product's overall utility in the kitchen.
  • Easy Cleaning & Storage: Dishwasher safe, resistant to grease buildup, and can be easily folded or rolled for storage, simplifying daily maintenance.

Product Cons

  • Large Size Storage Challenge: While the extra-large size offers convenience, it may occupy more kitchen storage space and is less flexible than compact competitors.
  • Limited Color Options: Currently only available in red. Compared to competitors offering multiple colors, it may not meet the personalized needs of some consumers. (Inferred based on similar product experience)
  • Low Brand Awareness: The brand 'QUELLANCE' has relatively low market recognition. Competing against well-known kitchenware brands may require greater marketing investment to build trust. (Inferred based on similar product experience)

Note: This report was generated on 2025/08/25. The conclusions ONLY reflect the situation at the time of generation.

Related Category Analysis