Beach Blanket Sandproof Waterproof 78''×81''1-5 Adults Oversized,Compact Lightweight Durable Beach Mat for Travel Camping Hiking Picnic Blanket Light Green 78''×81''

Brand: Famstar

ASIN: B0CHWHL9RJ ✓ Copied!

PASIN: B0G78N37HW

Price: $9.99

Category: Home & Kitchen › Sports & Outdoors › Outdoor Recreation › Camping & Hiking › Sleeping Bags & Camp Bedding › Blankets

Amazon's Choice

4.3

363 global ratings

5star

68%

4star

14%

3star

10%

2star

2%

1star

6%

About this item

• 🌴BEACH BLANKET SANDPROOF WATERPROOF:78''×81'' fits 1-5 adults.Made with ripstop 210T polyester.The sand will fall down when you shake the blanket.The little water left behind will dry out in minutes.
• 🏄LARGE BEACH BLANKET: Lightweight and compact after fold into a small size.Easy to carry.Washable by washing machine or hand.More professional fabrics and sturdy stitching.Small and Mighty!
• 🏖️BEACH MAT BLANKET WATERPROOF:Soft and breathable fabric makes you feel cool and comfortable when lying down on the blanket.Excellent shading effect and can block damp grass and soil on the ground.
• 👨‍👩‍👧‍👦 TRAVEL PICNIC BLANKET:Ideal for beach vacations,park picnics,backyard party,hiking/camping.Can be used as a picnic blanket,toy mat for children,yoga mat,rain shed,sunshade,tent.Suitable for kids,couples,friends and family.
• 🍃BIG BEACH BLANKET:Package includes 1 carabiner,4 ground stakes for 4 anchor loops,to keep it from blowing around on the beach.Perfect for outdoor uses,it will remain secure and stable on windy days.

AI Product Analysis

Core Selling Points

• Outdoor beach blanket, sandproof waterproof oversized, lightweight portable durable
  • Target Scenario & Pain Points: Consumers worry that beach blankets are difficult to clean due to sand sticking, get wet easily, lack sufficient space, are inconvenient to carry, and are not durable.
  • Value & Benefits: Provides a worry-free beach and outdoor experience, easily handling sand and moisture, allowing users to enjoy a spacious, comfortable, and easily portable leisure space.
  • Communication Strategy: The title highlights 'Sandproof Waterproof', 'Oversized (78''x81'')', 'Compact Lightweight Durable'; the five bullet points emphasize 'ripstop 210T polyester' and that 'sand shakes right off, water dries in minutes'.
• Multifunctional travel picnic blanket, versatile use, suitable for various outdoor scenarios
  • Target Scenario & Pain Points: Users want one product to meet multiple outdoor needs, avoiding the hassle of purchasing and carrying multiple pieces of equipment.
  • Value & Benefits: Provides a cost-effective, multi-purpose solution, simplifies outdoor preparation, expands product utility, and adapts to various leisure activities.
  • Communication Strategy: The five bullet points detail various uses like 'beach vacations, park picnics, hiking/camping' and specifically state it can be used as a 'picnic blanket, toy mat, yoga mat, rain shed, sunshade, tent'.
• Includes ground stakes and carabiner for effective windproof anchoring
  • Target Scenario & Pain Points: During outdoor use, especially on beaches or grass, the blanket can easily be blown around by the wind, disrupting the experience.
  • Value & Benefits: Enhances stability and safety during outdoor use, freeing users from the annoyance of repeatedly adjusting the blanket, thereby improving the comfort of outdoor leisure.
  • Communication Strategy: The five bullet points clearly state 'Package includes 1 carabiner, 4 ground stakes for 4 anchor loops' and emphasize their function 'to keep it from blowing around on the beach'.

Product Pros

• Exceptional Portability and Multi-Scene Adaptability: The product is extremely lightweight (only 6 ounces), can be folded into a small size, and combined with sandproof, waterproof, and quick-dry features, significantly enhancing convenience for multi-scene use and outdoor adaptability.
• Versatile Multi-Functionality: Beyond beach picnics, it can also serve as a children's play mat, yoga mat, rain shed, sunshade, or even a tent, greatly expanding the product's utility value and target user base, surpassing single-function competitors.
• Includes Windproof Anchoring Accessories: Comes standard with 4 ground stakes and anchor loops, effectively solving the pain point of the blanket being easily blown away in windy outdoor conditions, providing a more stable user experience than most competitors without anchoring features.

Product Cons

• Perceived Lack of Material Quality: Some consumers report that the material feels cheap, similar to a plastic tablecloth, which may affect user expectations for overall product quality and falls below the material experience of mid-to-high-end competitors.
• Weak Brand Awareness and Premium Pricing Power: As a non-well-known brand, it lacks brand trust and premium pricing power, making it difficult to attract consumers who value brand reputation without relying on low-price competition. (Inferred based on experience with similar products)
• Lacks Comfort-Enhancing Features: The product primarily emphasizes basic functionality and portability, without mentioning comfort-enhancing designs like extra padding or built-in pillows, representing a shortfall compared to some competitors focused on user experience. (Inferred based on experience with similar products)

Note: This report was generated on 2025/12/24. The conclusions ONLY reflect the situation at the time of generation.