Everlasting Comfort Large Beach Blanket Waterproof & Sandproof - 80" x 80"/ 6.7ft x 6.7ft - Lightweight Picnic Mat, Camping Necessities for 4 People - Accessories for Outdoor Festivals - Blue Blue 6.7ft x 6.7ft (1-4 People)
Brand: Everlasting Comfort
ASIN: B09RPK4NSH ✓ Copied!
PASIN: B0D87GCLML
Price: $19.99
About this item
- Easy to Use & Clean – Sand won’t stick and cleanup is simple; just shake off debris. Quick-drying polyester keeps this outdoor blanket fresh and beach-ready every time
- Spacious & Travel-Ready – 6.7ft x 6.7ft size fits up to 4 people but folds down compactly. Super easy to store with a storage bag and carry clip for effortless packing
- Wind-Resistant Setup – Includes 4 sand pockets, 4 straps, and 4 stakes to keep the blanket in place on windy days, no need to use chairs, other blankets or an umbrella canopy to hold the beach blanket down. Reliable for all outdoor settings or park meetups
- Lightweight & Portable – Weighs just 1.5 lbs and folds into a compact carry bag with clip. Easy to pack for beach trips, hiking, travel, or camping or adults with kids
- Smart Features & Durable Build – Made of 100% polyester with a zippered pocket for stakes, snaps to attach the storage bag, and a blanket pocket for must haves accessories
AI Product Analysis
Core Selling Points
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Extra-large size, lightweight and portable, perfect for family sharing without burden
- Target Scenario & Pain Points: Families or groups traveling hope to have ample shared space while avoiding carrying heavy items.
- Value & Benefits: Provides an easy and convenient outdoor gathering space for multiple people to share comfortably, enabling carefree travel enjoyment.
- Communication Strategy: The title and bullet points emphasize 'Large', '80" x 80"', 'Lightweight', and list specific dimensions and weight.
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Innovative windproof and stable design, say goodbye to beach hassles
- Target Scenario & Pain Points: Ordinary mats are hard to secure in windy conditions, frequently blowing away and disrupting the experience; users need extra items to weigh the mat down.
- Value & Benefits: Remains stable in any outdoor environment, eliminating worry about the mat blowing away, providing a secure and worry-free outdoor experience.
- Communication Strategy: Bullet points detail multiple anchoring accessories like '4 sand pockets, 4 straps, and 4 stakes'.
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Quick-drying, sand-resistant, and easy to clean, effortless maintenance
- Target Scenario & Pain Points: Traditional beach towels easily trap sand, are hard to clean, and inconvenient to carry when wet; users desire outdoor gear that dries quickly.
- Value & Benefits: Allows quick sand removal after beach fun, with the mat drying rapidly, significantly reducing the burden of post-use cleaning and carrying.
- Communication Strategy: Bullet points emphasize 'Sand won’t stick', 'cleanup is simple', and 'Quick-drying polyester'.
Product Pros
- Multi-Anchor Windproof Stability: Equipped with sandbags, straps, and stakes, providing a comprehensive windproof solution far superior to similar products, ensuring the mat stays firmly in place.
- Spacious, Lightweight & Portable: An extra-large 80x80 inch area accommodates up to 4 people, yet folds down to just 1.5 lbs, offering excellent portability for easy carrying and storage.
- Highly Sand-Resistant & Easy Clean: The polyester material resists sand adhesion, requiring just a quick shake to clean. Its quick-drying feature ensures it regains freshness rapidly after outdoor use.
- Integrated Storage Design: Cleverly integrates a carry bag, hooks, a stake/zipper pouch, and an interior pocket, significantly enhancing accessory management and ease of use.
Product Cons
- Prone-to-Damage & Inadequate Stakes: The included plastic stakes are of poor quality, prone to breaking and offer subpar anchoring; users often need to purchase sturdier stakes separately for reliable stability.
- Questionable Actual Waterproofing: Some users report moisture seepage when used on damp ground, creating a perceived gap with the product's advertised 'waterproof' claim.
- Lacks Cushioning & Insulation: The ultra-thin design lacks effective cushioning and warmth, potentially offering less comfort compared to padded competitors for camping or picnicking.
- Limited Style & Color Options: Currently only available in a blue stripe pattern, offering far fewer choices for personalization and visual diversity compared to mainstream competitors. (Inferred based on similar product experience)
Note: This report was generated on 2025/12/24. The conclusions ONLY reflect the situation at the time of generation.
Related Category Analysis
Amazon US Market Analysis: Beach Mats Category
In the current beach mat market, sellers' mainstream selling points align highly with users' primary decision factors in areas like 'sand & waterproof,' 'large size,' and 'lightweight portability'-these are foundational consumer expectations. However, significant misalignment exi